B.Design UI & UX

Eligibility: After 12th (Any Stream)

While UX Designing concentrates on how the user interface will work, UI Designing is concerned with how the user interface will look.

The importance of user interface (UI) and user experience (UX) designs in producing user-friendly and captivating digital encounters is recognised by the School of Design.

The principles of information architecture, interface design, usability testing, and user-centered design are highlighted in the UI and UX program. By mastering industry-standard tools, students are able to create visually appealing interfaces and cohesive user experiences that span several platforms.

Students obtain experience performing user research, developing wireframes and prototypes, and iterating designs in response to user feedback through cooperative projects and apprenticeships.

User Interface (UI): is used to describe the visual components, layout, and design that consumers engage with when using a digital system or product. It is made up of components like forms, menus, buttons, typography, and iconography. Developing an intuitive, aesthetically pleasing, and user-friendly interface that enables efficient navigation and product interaction is the main goal of user interface (UI) design.

User Experience (UX): The focus of user experience is on how satisfied and happy users are with a digital system or product overall. It encompasses performance, usability, accessibility, and the emotional reaction that users experience. To develop meaningful and pleasant experiences, UX designers try to understand user needs, behaviors, and motivations.

UI & UX Design Course

Given how quickly things are evolving, UI/UX Design is a newly popular area of design specialism. With more businesses establishing themselves online, UI/UX design is rapidly becoming a well-liked and important design specialty. The process of creating digital products that prioritise meaningful and personal interactions is known as UX (User Experience) design. In order to create user-friendly mobile applications, online products, augmented reality, and Internet of Things applications, it is intended to convey design and technology skills.

UI-UX designers with a focus on digital goods and digitalization are employed by all industry segments, including leading IT services, solutions, product and consultancy organizations, financial services, banking, insurance media, education, and hotels.

History of User experience
Technical Languages
Evolution of UX
Cognitive Design & Ethnography
UX Design
Digital Experience Strategy

User interface Design
Customer experience & survey
Omnipresence Design
Service design & enterprise UX
Game Design and Development
language

Domain Knowledge

Learn all of the ideas, abilities, resources, and techniques required to build every UI/UX design from the ground up in integrated laboratories. Provide digital experiences that boost brand loyalty, product success, and consumer satisfaction.

Problem Analysis

Students will graduate from this course with a fundamental understanding of design thinking procedures and the ability to solve problems iteratively in order to create successful user experiences.

Conduct Investigations of Complex Problems

Students will gain knowledge of research methodologies and athenography in order to gather information regarding current issues with digital platform interaction. It will assist them in finding answers to challenging issues.

Project Management & Finance

Students will be able to develop strategists who can focus on the appropriate problem at the appropriate time while maintaining an awareness of the bigger picture.

Modern Tool Usage

All of the software required to design user interfaces, user experiences, information design, and prototyping will be taught to students.

Life-long Learning

Through the UI & UX Design process, students will learn how to address both simple and complicated problems, which will keep them interested in research and help them to feel responsible for society.